WEBINAR Virtual Training Search Engine Optimisation (SEO)

WEBINAR Virtual Training  Search Engine Optimisation (SEO)

The course outlines:

  • What is search engine optimisation?
  • Choosing the right phrases to target.
  • On-site search engine optimisation, including
  • Writing keyword-rich copy for search engines
  • Internal linking and website structure
  • Off-site search engine optimisation: building links and citations
  • Local search optimisation – improving your ranking for local search phrases using My Business pages, citations & reviews

The key benefits are:

  • Gaining better understanding of SEO techniques and tools, enabling you to either run your own SEO campaign or work more productively with an external SEO supplier
  • Being able to write copy suitable for an SEO campaign
  • Understanding how to choose effective target keywords
For more information and to register, please click here.
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