Writing a winning press release

Writing a winning press release
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Publishing in international news and trade publications has the power to provide instant exposure to potential customers, partners and investors across the globe. But how can you create a press release which stands out, gets noticed and is used by journalists?

Press releases are an integral part of any marketing strategy and form a strong foundation for any external communication or promotion. They can be a powerful and cost-effective method to increase sales, promote traffic to your website and market your company as industry experts. However, it is imperative to tailor your writing to capture the attention of journalists and know how to maximise your press release across your digital channels.

The Department for International Trade in the East of England have joined with Sarah Brockwell from SarahBee Marketing for a webinar examining how to write an effective and attention-grabbing press release. You will leave with practical and straightforward strategies you can implement immediately to maximise your press coverage and make a splash.

For more information and to register, please click here.

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