Getting Started with International PPC and Google Ads

This webinar is part of DIT’s Midlands Engine Global E-Commerce Month.

PPC (Pay-Per-Click) is the fast track way to get your products and services displayed in the search engine results and start driving traffic to your website immediately. 

In this webinar, you will learn the fundamentals aspects of PPC and how it works. Lynsey Sweales, CEO & International Digital Marketing Strategist at SocialB will share her tips on best practices with keyword planning, setting up campaigns and how to monitor campaigns effectively. By the end of this webinar, you will have a better understanding of the role of paid advertising as a digital marketing channel and how it can benefit sales on an international scale.

For more information and to register, please click here.